May 25, 2010
Good Personal Follow Ups And Lead Generation Websites With Your Business
If you’ve got a business, you probably know that autoresponders can automate a lot of what you do for follow up. However, this isn’t necessarily true in every situation. In that case, if you can, having actual people follow up for you can benefit your business greatly.
If someone joins your list and then takes whatever initial offering you give them, some may be satisfied with just an email that thinks them for their purchase or welcomes them to the list. However, many people will really enjoy getting a personal follow-up, from a live person. Doing so over the phone is one way to do it that can be easy to do and will give your customers personal service, too. Because, let’s face it; there’s never been a “frequently answered questions” section that could answer EVERY question customers have had.
If you call someone live (or you have someone do it for you), the customer can ask whatever he or she wants to and get an answer immediately. Today, we live in a world of immediate gratification, where “right now” is the norm. To beat competitors, you can do things faster and better — and right now — with some live calls. Do things right, and you’ll stand out.
A phone call is so powerful, I cannot even begin to tell you. As a new subscriber, if I can call and talk to a person, I am in, I am sold and I am impressed. Personally, every time I can make a call to a company I am doing business with, I will call as opposed to sending an email.
Another option here is still a live person with a twist. If you have the ability, set up the option for live chat with an operator. Customers get the same right now service and you gain the trust and dependability. Having people man the phones is not only beneficial to the customer, it’s also beneficial to you as a business owner.
By offering the live customer service in these ways, you are saying to your customers “I care and I want you to be 100% satisfied, so talk to us”. That is an absolute sizzling technique in the online business world, folks. It also shows that you are confident enough in your product that you are willing to speak to them about it any time. See the power here? You should.
So after that customer joins your list, have someone waiting to give them a call within five or ten minutes. Don’t announce it to them; just call them and do the “welcome to XYZ Company and how can we be of service to you” type of thing. Your customer will be so amazed that there are real people at the other end that they will probably re-visit your site within 12 hours. Even better yet, they will tell other people about it and they will visit, probably join and start buying.
You can get all of these benefits from just one small five-minute phone call or chat on the Internet.
It’s also beneficial because you can get information from a customer by chatting with them live that you could never get with email. Perhaps you can ask the customer what else they’re interested in. You might have something they’d like to try. Or, perhaps they have a hobby you can help them with.
Just talk to them and see what shakes out. The point is to use that phone call for follow up as well as data mining.
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